Advertising

CHOOKS fresh & tasty supports our franchisees with a three-tiered promotional campaign that is made up of the following items:

Television and radio

We currently have a television and radio advertising schedule which is broadcast in the WA metro and country areas only and presents our products in a fun manner that reflects our values in a contemporary way for today's audience.

Through the use of animation and our own signature music track we continually ask our audience the rhetorical question ‘Who wants CHOOKS?' The positive response through our sales registers seems to reinforce the answer - ‘Australia does!'

Retail offers

Regular coupon drops into the areas surrounding our stores (Local Area Marketing) assists in further stimulating an appetite for our products among customers in the immediate target areas.

Local advertising

A proportion of each franchisee's turnover is also allocated to support their store via directional signage, sponsorships and local advertising.